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Innovation Cuture Readiness

How prepared are you to become a strong company and a leader in innovation?

Leadership Support
Support from Executive Management

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Least likely

Most likely

strategic Guidance

The leaders have not provided clear strategic guidance for innovation.

There is some strategic guidance for innovation; however, not everyone in the company is aware of it.

ผู้นำให้แนวทางเชิงกลบุธ์สำหรับนวัตกรรมในการประชุมสำคัญ / การประชุมใหญ่ และทุกคนรู้

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5

Resource Allocation

Portfolio Management

Resources for innovation are limited and typically available only through temporary projects or ad hoc initiatives.

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2

Resources for innovation are available but limited, and they are not exclusively dedicated to innovation initiatives.

Resources for innovation are allocated, and leaders dedicate at least 25% of their time to innovation efforts.

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5

Leaders focus primarily on improving the core business.

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1

We invest in certain projects to explore new opportunities and business models, but these efforts are not yet systematic.

Leaders are proactive in bringing new innovations to market ahead of competitors and are willing to invest in diverse small-scale innovation projects, increasing investment until they lead to success.

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5

Organizational Design
 

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Least likely

Most likely


Legitimacy and Power


Bridge to the Core


Rewards and incentives

Innovation projects operate informally and outside the core business channels.

2

1

The organization has a formal innovation unit but lacks authority and influence.

The innovation function holds a high level of importance within the organization and possesses decision-making authority.

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5

The innovation team has limited or no access to customers, resources, and skills from the core business.

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The core business and the innovation team collaborate, but conflicts still exist.

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3

มีนโยบายที่ชัดเจนที่ช่วยให้ทีมงานนวัตกรรม และธุรกิจหลักการทำงานร่วมกันในฐานะพันธมิตรที่เท่าเทียม

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5

Leaders focus primarily on improving the core business.

1

เรามีแรงจูงใจบางอย่างเพื่อสนับสนุนนวัตกรรมซึ่งแตกต่างจากการดำเนินงานปกติ

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2

Innovation has a clear incentive system to support experimentation with new projects and the creation of new value.

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5

Innovation Practice
 


Innovation Tools

Process Management


Innovation Skills

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Least likely

Most likely

We do not utilize tools such as Business Models, Lean Startup, or Design Thinking for innovation.

Tools such as Business Models, Lean Startup, and Design Thinking are utilized in certain parts of the organization.

เครื่องมือเช่น Business Models,Lean Startup หรือ design  thinking   ถงุกนำมาใช้อย่างแพร่หลายและเข้าใจอย่างดี

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5

Our innovation process remains generic and requires a detailed business plan, including clear financial projections.

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We occasionally use pilot projects and new ideas to test and develop business concepts.

Our processes are appropriately adapted for innovation, and we systematically measure risk reduction in new ideas through structured experimentation.

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5

We do not hire employees with skills and experience in innovation, nor do we invest in their development.

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1

We occasionally hire employees with innovation experience and provide specialized training for staff in innovation-related areas.

We recruit and develop nationally recognized innovation professionals with extensive experience across the entire organization.

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