50% กิจกรรม
25% ตัวอย่าง
25% เนื้อหา
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ผู้บริหาร
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ผู้บริหารระดับกลาง
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พนักงาน
จำนวนผู้เข้าร่วม
30 คน
Accelerate Corporate Innovation with Winning Solutions and reduce decision making time from years to days
All organizations today need the ability to consistently create new winning products, services & solutions to fulfill the new needs & resolve new problems that external and internal customers continuously face. At MindDojo, we help leading organizations innovate new solutions and transform their organizations through facilitating intensive Innovation Hackathons. A Hackathons (Hack + Marathon) is an event, often lasting 3 days, where teams creatively collaborate, build innovation projects and pitch them to senior leaders. The goal of MindDoJo’s Innovation Hackathons is to develop a functional prototype, create a proof of concept and accelerate the innovation decision making process
Organizations we work with conduct hackathons for several reasons:
Video Overview About Hackathon
Solution Outcomes
Some typical outcomes of MindDoJo’s Hackathons include:
Product & Service Prototypes and proofs of Concept: Hackathons often result in functional prototypes or proof of concepts that can be further developed into commercial products.
Increased collaboration: Hackathons can foster collaboration and cross-functional teamwork, which can help break down silos within an organization.
Improved processes: Hackathons can lead to the development of new internal processes and services or the refinement of existing ones, which can improve efficiency and productivity for internal customers.
New business opportunities: Hackathons can lead to the identification of new business opportunities, such as new products, services, or markets.
Overall, MinddoJo Hackathons can provide organizations with a range of benefits, from fostering innovation and employee engagement to improving internal processes and driving new business opportunities.
Hackathon Day1:
เข้าใจปัญหาจากลูกค้า
Time | Workshop |
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09:00 - 10:30 | The Design Thinking Icebreaker Activity : Experience Design Thinking in 1 hour |
10:45 - 12:00 | Essentials of Design Thinking : mini-lecture on the design process we will be using during the Hackathon |
13:00 - 14:30 | Customer Empathy : teams create personas & customer journey maps through interviewing real customers |
14:45 - 17:00 | Preparing your Problem Statement Pitch |
17:00 - 19:00 | Pitch #1 : Problem Statement (5 mins/team) |
19:00 - 19:30 | Closing & Next Steps |
Hackathon Day2:
คิดการสร้างไอเดีย (Solution)
Time | Workshop |
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09:00 - 12:00 | Ideation Ideas : teams begin to create their ideas that would strike the customer problems direct on |
13:00 - 14:30 | “Creating Innovative Ideas” : a customisable mini-lecture that strengthens & aligns teams ideas |
14:45 - 15:45 | Mentoring Session &
Ideation Workshop |
15:45 - 17:00 | Preparing your innovative solution pitch |
17:00 - 19:00 | Pitch #2 : Innovative Solution (5 mins/team) |
19:00 - LATE | Building Prototypes : explaining your idea in a tangible way |
Hackathon Day3:
สร้างต้นแบบที่สามารถทำได้จริง
Time | Workshop |
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09:00 - 10:30 | LEAN Startup Process : teams learn and apply the process that startups use to learn quickly about their solution and how it adds value to customers |
10:45 - 14:30 | User Testing : Go do it, test prototype, pivot and refine with real customers |
14:45 - 17:00 | Mentoring Session & Experimentation Workshop |
15:45 - 17:00 | Preparing your Final Pitch |
17:00 - 19:00 | Pitch #3 : The Problem, Your solution & Prototype Results (10 mins/team) |
19:00 - LATE | Dinner and Award Ceremony |
Hackathons work for several reasons ?
Fro our experience facilitating 100’s of Hackathons, the combination of these factors creates a unique environment that is conducive to rapid and innovative problem-solving. Hackathons can be a valuable tool for organizations looking to drive innovation and encourage collaboration among employees.
Hackathons provide a focused environment where participants can concentrate on a specific project or problem. This helps drive progress and produce results in a short amount of time.
Hackathons bring people with diverse skills and perspectives together to work on a common goal. This can lead to new ideas and solutions that may not have been possible through individual effort.
The time constraints of a hackathon create a sense of urgency and encourage participants to prioritize their efforts and work efficiently.
Hackathons often provide participants with access to resources, such as technology, data, and experts, that they may not have access to in their regular work environment.
The competitive nature of hackathons can drive participants to push the boundaries of what is possible and produce innovative solutions.
Finally, hackathons are often fun and engaging, with a lively atmosphere that fosters creativity and collaboration.
At the center of our hackathons are the principles of the LEAN Start Up. The Lean Start Up method is an approach to developing new products or services that emphasizes rapid experimentation, learning, and iterations to reduce uncertainty and risk. The method has been widely adopted by entrepreneurs and corporate innovators alike
The method is based on several key principles, including :
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Validated learning : Rather than relying on assumptions or guesses, the Lean Start Up method emphasizes the importance of testing and validating hypotheses through real-world experiments and feedback from customers.
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Minimum viable product (MVP) : The method focuses on developing and testing the minimum viable product or service that can deliver value to customers and test the assumptions of the business. The MVP is developed quickly and iteratively to reduce time to market and minimize risk.
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Continuous iteration and improvement : The method encourages businesses to continuously iterate and improve their products or services based on feedback from customers and data-driven insights. This helps businesses to stay agile and adapt to changing market conditions and customer needs.
Build-Measure-Learn Feedback Loop
Using the Lean Start Up method for corporate innovation can provide several benefits, including :
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Reduced risk : By focusing on validated learning and testing assumptions, the Lean Start Up method can help businesses to reduce the risk of failure and wasted resources. This can be especially valuable for corporate innovation, where failure can be costly and have a negative impact on the company's reputation.
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Increased speed to market : By developing and testing MVPs quickly and iteratively, the Lean Start Up method can help businesses to reduce time to market and stay ahead of competitors. This can be especially important in fast-moving industries where innovation is key.
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Improved customer satisfaction : By focusing on the needs and feedback of customers, the Lean Start Up method can help businesses to create products or services that better meet their needs and preferences. This can result in increased customer satisfaction and loyalty, as well as higher revenues.
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Greater innovation potential : By fostering a culture of experimentation, learning, and iteration, the Lean Start Up method can help businesses to generate more innovative ideas and solutions. This can lead to new business models, products, or services that may not have been possible using traditional innovation methods.
At MindDoJo, we believe the Lean Start Up method is a powerful approach to corporate innovation that can help businesses to reduce risk, increase speed to market, improve customer satisfaction, and foster greater innovation potential. By embracing this method, businesses can stay agile and adapt to changing market conditions and customer needs, and ultimately achieve greater success and growth.